Former Seahawk Norm Johnson kicks off new wine in Kirkland

Kirkland-based Northwest Cellars hosted the release of former Seahawk Norm Johnson’s new “Signature Series” wines with the Loud and Proud label last weekend, which included autographed bottles and a chance to take a photo with Johnson.

Former Seahawk kicker Norm Johnson signs bottles of his new wine in Kirkland.

Former Seahawk kicker Norm Johnson signs bottles of his new wine in Kirkland.

Kirkland-based Northwest Cellars hosted the release of former Seahawk Norm Johnson’s new “Signature Series” wines with the Loud and Proud label last weekend, which included autographed bottles and a chance to take a photo with Johnson.

A former NFL placekicker, Johnson played for the Seattle Seahawks from 1982-1990, later playing in Super Bowl XXX with the Steelers. He was ranked fourth on the NFL’s list of all-time leading scorers upon retirement. The inaugural wine for the brand is the Norm Johnson Signature Red Blend.

He said he came up with the brand idea after being involved in the 12th Man Pale Ale, and when looking for a name for the new brand noticed the phrase “loud and proud” on the back of it. After learning it hadn’t been trademarked yet, he was able to secure it.

“Throughout the history of the Seahawks, our highest priority was to put together the strongest team possible,” he said in a press release. “That’s still my goal, and precisely why I chose Northwest Cellars wine to bear my new label. I hope you’ll toast many Seahawk victories with it in the years to come.”

He added that while Seahawk fans can enjoy the brand, it’s not limited just to that.

“It’s a saying that many people can gravitate toward,” he said. “There’s just a lot to be loud and proud about, whether it’s America or their beliefs or the Seahawks.”

With a “Loud and Proud” vodka already on shelves, he said they plan to add a beer as well, which will be available outside of the region and in places like California.

“We’re excited to team up with Norm Johnson to kick off this wine,” Northwest Cellars’ owner and winemaker Bob Delf said. “Since we’re all rabid Seahawk fans and wine lovers this is a perfect way to toast our favorite football team.”

The wine can be purchased online here.


In consideration of how we voice our opinions in the modern world, we’ve closed comments on our websites. We value the opinions of our readers and we encourage you to keep the conversation going.

Please feel free to share your story tips by emailing editor@kirklandreporter.com.

To share your opinion for publication, submit a letter through our website https://www.kirklandreporter.com/submit-letter/. Include your name, address and daytime phone number. (We’ll only publish your name and hometown.) We reserve the right to edit letters, but if you keep yours to 300 words or less, we won’t ask you to shorten it.

More in News

tsr
Juanita High School extends remote learning due to COVID exposures

LWSD has been advised that all students who were on campus may have had a COVID-19 exposure.

Screenshot
Issaquah and Bellevue police chase ends with stolen car in river

The two suspects have been arrested and are awaiting charges with King County.

File photo
County auditor finds agencies fall short on emergency services

The auditor’s office recommends clarifying responsibilities and accountability for effective planning.

During a news conference Thursday, Washington Gov. Jay Inslee explains the deployment of the National Guard to hospitals to assist with the coronavirus surge. (TVW) 20220113
Surgeries paused, National Guard deployed to assist hospitals

King County health officials say 1 in 7 ICU and acute-care hospital beds are occupied by a COVID patient.

Screenshot from City of Kent Facebook Page
Trash piles up in King County neighborhoods after agency postpones service for weeks

Collection company initially cited weather as the reason, but now a strike interferes.

Screenshot from King County Council meeting
King County Council approves new leadership, committee structure and assignments

The leadership positions and committee assignments will last through 2022.

Photo courtesy of Lake Washington School District
Lake Washington School District places three levies on the Feb. 8 ballot

The exisiting levies, which expire in February, help fully fund the 57 schools within the district.

File photo
Widespread burnout among healthcare workers prompts change at hospitals

Healthcare workers unions are supporting HB 1868 and companion bill SB 5715.

Most Read